they are implementing new technology it to connect with customers in an entirely new way. >> mobile app will greet you with a colored walk in the store. immediately the app will recommend treats on your past purchases and offer you discounts or special deals. mark, the company eight represent a tough >rep tells us more. >> this well be available in with this integration the consumer can come inside and be greeted they can also find their personalized recommendations to try new products. that would just enter their password and along the man. >> when you shop it is all about discovery. we are known for our cupcakes but today they have so much, muffins, cookies, and ice cream. really, but recognize what the customers like from the pass and we introduced them to new products. we even give them incentives and reward them when they come back then. >> this act allows us for the first time to be a part of this process. we offer customers a personalized tune based on what they have purchased in the past. the owner stated that when the app mom just the first people who download the three will ge